Open to new opportunities
Senior Web Developer
WordPress · JavaScript · PHP
30+ CMS projects across agency and in-house roles, with consistent improvements in site speeds going down from 5-3 seconds to 2-1 seconds. I've been involved in multiple 1,000 page migrations across my 15 year career seeing 50% increase in organic traffic after massive site overhauls.
Public repos and tools on GitHub
A WordPress starter framework for building custom block themes using Full Site Editing (FSE), modern build tooling, and a Docker-first local development workflow.
Language
PHP
A WordPress plugin for displaying exit intent and timed popups with A/B testing and Google Analytics 4 integration.
Language
PHP
A fast, native macOS image gallery and viewer built with Swift and SwiftUI. No Xcode required — built entirely with Swift Package Manager from the command line.
Language
Swift
Selected client case studies
The two earlier articles on scoring sales leads with AI were written for engineers. This one answers the practical questions a salesperson would have: what the score looks like in your CRM, whether you still see the low leads, how personal emails and startups get handled, and who owns the threshold.
Identity checks can tell you a sales lead is a real person at a real company. They cannot tell you the lead is genuine. Here is why every layer that tries to prove legitimacy, from bot detection and honeypots to email and SMS verification, only raises the cost against an AI-equipped adversary instead of stopping them.
LLMs made spam and bot leads hard to spot with traditional filters. Here is an idea: score every sales lead on the sales side with AI checks on domain age, the website behind the email, and the person submitting it, then rank by quality so the sales team spends time where it pays off.
"Blake is, without exaggeration, the most capable web developer I've worked with. He combines deep technical expertise with calm, focused execution, even under the most intense deadlines."
"Blake is one of the nicest, most patient, and dependable developers I've ever worked with. You will very rarely hear a simple 'no' from him. He's the kind of guy that looks for solutions and ways to get to yes."
"Blake is relentless in his pursuit to create solutions to technical problems and yet knows when to offer up variable solutions if a path would extend beyond the budget or timeframe available."
